Consumers are increasingly utilising social media to engage with a business, with up to 62% of consumers having used social media for customer service issues. Archer Digital’s Social Self-Care service allows customers to access, manage and update their customer account via Twitter.
Twitter Self-Care service can be accessed on any device via app, mobile internet or web. Based on an open API architecture framework, the complexity of back-end integration is reduced and the service can be easily integrated across multiple carrier systems. This results in a reduced time-to-market and the removal of reliance on legacy platforms.
- Reduce call center costs
- Minimise customer churn
- Control user experience
- Increase revenue